Metro Centre Rebrand
Client: Metro Centre, Peoria Illinois
The Metro Centre is a shopping center located in Peoria, Illinois. It has been around for over 49 years. The client wanted to refresh the brand in time for the 50th Anniversary. Part of the challenge was to preserve some of the elements of the existing logo and add in the iconic architectural elements found in the rooflines of the buildings. The existing font was the element that remained while the tree was replaced with a modern take on the buildings.
Brand package included:
Logo
Squarespace Website
Newsletter Template
Leasing Window Wraps
Leasing Brochure
50th Anniversary Swag
Social Media Graphics